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Analysis on the operation of my country's low-light night vision market in 2018 (Figure)

time:2021-08-04

Low-light night vision device refers to the use of the weak moonlight, starlight, atmospheric glow, galaxy light and other natural night light at night for illumination, and the weak photon reflected by the target is amplified and converted into a visible image by means of a light intensifier. An instrument for observation at night. The important part of the low-light night vision device is the light image intensifier.


According to the "In-depth Analysis and Development Prospect Forecast Report of China's Low-light Night Vision Industry from 2018 to 2024" released by Zhiyan Consulting, the market size of my country's low-light night vision industry in 2017 was about 2.813 billion yuan, compared with 2.322 billion yuan in 2016 An increase of 21.15%, the market scale of my country's low-light-level night vision industry in recent years is shown in the figure below:


2010-2017年中国微光夜视仪行业市场规模及增速

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Source: Zhiyan Consulting Co., Ltd.

Low-light-level night vision enterprise-Baoqianli Vision Technology Group


Baoqianli Video Technology Group is positioned as a high-end video leader, providing high-end electronic video solutions, products, technologies, and services. "Precision opto-electromechanical imaging + bionic intelligent algorithms" is the company's core competitiveness in video technology. At the same time, the company combines Internet + cloud computing applications to build an intelligent video application platform with video products as the carrier.


The company's business segments can be divided into two categories: video function products and intelligent hardware platform products.


1) Functional products with video technology as the core: including car video, special video, commercial video, security video, etc.;


2) Platform products with video products as the carrier: positioning video smart hardware + Internet + new media, focusing on serving individuals, cars, families, communities, enterprises, physical stores, public places and other work, life, and consumption scenarios, Provide Internet + solutions with intelligent hardware as the entrance for entity enterprises and operational enterprises.


保千里主要的业务板块

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Source: public data compilation

Baoqianli night vision field: It is a high-end application of electronic video products, which has the characteristics of high technical threshold, high user requirements, high product pricing, and few mature products. Baoqianli has comprehensive near-infrared, mid- and short-range laser night vision imaging and processing technology. It is a pioneer in the domestic night vision field and has certain market pricing power. Night vision products are mainly used in the field of automotive night vision and special night vision. After the night vision active safety system integrates video and millimeter wave radar, it can realize pedestrian warning warning, lane departure warning, night vision 360° surround view, 360° spherical panoramic imaging, viewing angle and vehicle speed synchronization, fog penetration function, and strong light suppression And other active safety functions. Special video products are mainly used in law enforcement agencies' investigation and evidence collection, outdoor scientific research, media night shooting and other fields.


Technical advantages: master the core video technology and have active pricing power


Baoqianli has mastered the core technology of many fields in the high-end electronic video industry, such as automotive video. The company has low-light image processing technology and active infrared laser night vision technology, and is a leader in the domestic night vision field. The core technology has four main aspects: optical imaging technology, laser night vision technology, display processing technology and bionic intelligent technology. As one of the few domestic companies with independent intellectual property rights in the high-end video field, the company has active pricing power for many products, and Compared with imported products, there are obvious advantages in price.


保千里公司四大核心技术

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Source: public data compilation

In 2015, the revenue of the video business accounted for 80.78%, and the revenue of “smart hardware+” accounted for 19.22%. Among them, the night vision field with core technology advantages has a high gross profit margin. The gross profit margins of special night vision and automotive night vision are 74.64% and 49.78% respectively; the gross profit margins of commercial video and security video, which are relatively mature in the market, are also different. Reached 34.79% and 24.84%.

保千里公司各项业务的营收、成本及毛利率

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Source: public data compilation

Baoqianli is a pioneer in the field of night vision in China. Its key technologies have independent intellectual property rights, and the integration of software and hardware-both hardware-side precision opto-electromechanical imaging technology, software-side image processing algorithms and bionic intelligent algorithms, cutting into the field of intelligent driving assistance , Have an absolute competitive advantage in the country. Baoqianli car night vision products can see 2000 meters during the day, 400 meters at night, 22x optical synchronization zoom, high-definition multi-function video recording, pedestrian warning warning, lane departure warning, and have the ability to suppress glare, fog, wide dynamic, and visual field Extensive functions, covering a full set of solutions for active safety systems for general-purpose cars, SUVs, MPVs, large and small passenger cars, special vehicles, heavy trucks, and explosion-proof vehicles.

Baoqianli two car night vision products

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Source: public data compilation

Night vision technology is a technology that can observe a target at night and obtain an image of the target visible to the human eye. There are three types of night vision technologies that have been put into use: low-light-level night vision technology, passive infrared night vision technology, and active infrared night vision technology. Baoqianli masters active infrared night vision technology and low-light imaging technology. The active light source of active infrared is a near-infrared laser light source and has independent intellectual property rights, breaking the monopoly pattern of foreign night vision imaging products.


Low-light night vision products are mainly used in urban night security, field night scientific investigation, safe driving at night, mine rescue and disaster relief and other fields. The downstream industry mainly involves military and civilian fields. The upstream of the industry mainly includes optical lens, power supply, plastic parts, metal structural parts, processing equipment and other industries.


Schematic diagram of low-light night vision industry chain

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Source: Zhiyan Consulting Co., Ltd.

At present, the passive low-light-level night vision technology is widely used in the field of foreign automobile night vision. In the future, with the penetration of automotive night vision application models into low-end vehicles, laser infrared night vision technology and low-light night vision technology with cost advantages will have greater room for development.

 
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